Banking That Supports What Matters Most

Spring Oak Senior Living has been redefining assisted living and memory care since 2005, now operating communities across New Jersey, Virginia, and South Carolina under second-generation family leadership. Their banking story is less about financial complexity and more about finding a partner that understands what kind of company they are.

  • How a values-driven senior living operator thinks about choosing a banking relationship
  • What “flexibility and confidence” means for a family-owned company in a growth phase
  • Why culture fit matters as much as financial capability when selecting a banking partner
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We sat down with the Sebbag family to learn more about their values-driven company and how they are maintaining a culture committed to patient care and integrity amid a period of exciting growth.

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What role does Spring Oak play in the senior living industry?

Spring Oak sets a higher standard for what assisted living and memory care should be: personal, connected and full of life. As the company continues to grow, each new community is approached with the intention of creating places where residents feel supported, valued and truly at home. With a focus on hands-on leadership, compassionate care and genuine relationships, we’re helping redefine senior living — one community, one family and one connection at a time.

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In one word, what sets Spring Oak apart?

Heart.

It’s the center of everything we do. From our leadership to our team members, we lead with genuine care and humanity. Families often tell us that walking into a Spring Oak community feels different — it feels like home. That culture of heart and hospitality has become our hallmark and the foundation of our motto, “Welcome to the Family.”

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What impact has having the right banking partner had on your business?

Our partnership with Customers Bank has given us the flexibility and confidence to continue growing while staying true to our mission. Their team brings both financial expertise and a genuine understanding of who we are: a family-owned company built on trust, care and community.

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What advice do you have for fellow business owners?

More often than not, companies in an industry claim to be unique in the same ways. The key is identifying what makes you unique in a different way — an impactful way.

Our true differentiator is our values. We’re a senior living company where everyone — residents, families and staff — should feel like family. We always try to stand by that value and prove that we’re a group of real people who understand the real-life challenges that people face. It’s not just messaging; it’s something people should actually feel when they interact with us.